Research Papers
Expand your knowledge of B2B dynamics through our research papers, providing
comprehensive exploration into customer feedback and supplier performance, contributing to a
well-informed approach to business relationships.
All Research Papers
Expand your knowledge of B2B dynamics through our research papers, providing
comprehensive exploration into customer feedback and supplier performance, contributing to a
well-informed approach to business relationships.
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Read NowEvaluation of salespeople by the purchasing function: implications for the evolving role of salespeople
Bert Paesbrugghe , Deva Rangarajan , Bryan Hochstein & Arun Sharma (2020) Evaluation of salespeople by the purchasing function: implications for the evolving role of salespeople, Journal of Personal Selling & Sales Management, 40:4, 289-305
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