Inmoment Vs Evaluationshub: Which Reigns Supreme?
EvaluationsHub vs InMoment: From Sentiment Analysis to Strategic Evaluation Intelligence
In the world of customer experience (CX), InMoment has long been recognized for its voice-of-the-customer (VoC) capabilities—especially in analyzing unstructured feedback from surveys, reviews, and support tickets. But as organizations evolve, so do their needs.
Today, companies are looking for more than just sentiment—they want structured, automated, and actionable evaluation workflows that span internal teams, external partners, and strategic stakeholders.
That’s where EvaluationsHub shines.
In this article, we’ll compare InMoment and EvaluationsHub across key dimensions and explain why more organizations are choosing EvaluationsHub to power their evaluation intelligence and feedback operations—not just customer listening.
Platform Overview
What is InMoment?
InMoment is a customer experience platform focused on voice-of-the-customer analytics. It helps businesses collect and analyze feedback from surveys, reviews, and support channels using AI-powered sentiment analysis and text categorization.
It’s widely used by CX teams in retail, hospitality, and healthcare to understand customer sentiment and improve service delivery. However, it’s often noted for its complex dashboards, limited automation, and steep learning curve
.
Bonus: InMoment also lets you customize your survey thank-you pages with emojis—a feature that’s charming, if not exactly transformative.
What is EvaluationsHub?
EvaluationsHub is a feedback automation and evaluation intelligence platform built for B2B organizations. It enables teams to:
- Automate recurring evaluations (e.g. supplier scorecards, internal reviews)
- Collect and unify feedback from multiple sources
- Track all possible metrics—quantitative and qualitative
- Close the loop with stakeholders through collaborative workflows
It’s designed for organizations that want to move beyond surveys and build a scalable, secure, and strategic feedback operation.
Ultimate Comparison Table
| Capability / Feature | InMoment | EvaluationsHub |
|---|---|---|
| Primary Focus | Voice of the Customer (VoC) analytics | B2B evaluations, feedback automation |
| Evaluation Management | No | ✅ Yes – structured, recurring evaluations |
| Feedback Sources | Surveys, reviews, support tickets | ✅ Internal teams, suppliers, clients, CRM |
| Metrics Tracking | Sentiment, NPS, CSAT | ✅ All possible metrics: KPIs, goals, usage |
| Automation | Limited – manual survey cycles | ✅ Full automation of evaluation workflows |
| Loop Closure Tools | Alerts, basic follow-ups | ✅ Assign actions, track progress, notify teams |
| Customization | Emojis on thank-you pages 🎉 | ✅ Full branding, templates, workflows |
| Ease of Use | Complex dashboards, steep learning curve | ✅ Intuitive, no-code setup |
| Integrations | Limited, some tools not fully connected | ✅ 1600+ integrations, native CRM support |
| Security & Compliance | GDPR, basic controls | ✅ GDPR, ISO-ready, 2FA, role-based access |
| Best For | CX teams in retail and hospitality | ✅ Cross-functional B2B teams, procurement, CS |
Why EvaluationsHub Is the Smarter Choice
1. Built for Strategic Evaluations, Not Just Sentiment
InMoment is great at telling you how customers feel. EvaluationsHub goes further—helping you measure performance, align stakeholders, and drive action across your organization.
2. Automated, Recurring Workflows
EvaluationsHub automates everything from scheduling to reminders to reporting. No more chasing responses or rebuilding surveys every quarter.
3. All-Metrics Intelligence
While InMoment focuses on NPS and sentiment, EvaluationsHub tracks everything: engagement, completion rates, success criteria, and custom KPIs—giving you a 360° view of performance.
4. Internal + External Collaboration
EvaluationsHub supports feedback from internal teams, external partners, and clients—all in one place. This unified approach enables more balanced, data-informed decisions.
5. Close the Loop with Confidence
EvaluationsHub doesn’t just collect feedback—it helps you act on it. Assign follow-ups, track progress, and communicate outcomes transparently.
When to Choose Each Platform
| Scenario | Best Fit |
|---|---|
| You want to analyze customer sentiment based on support tickets | InMoment |
| You need to automate recurring evaluations across departments or vendors | EvaluationsHub |
| You’re focused on hospitality CX | InMoment |
| You want to track all metrics and close the loop with stakeholders | EvaluationsHub |
| You are focused on B2C, and not on B2B | InMoment |
| You want a secure, scalable evaluation platform for B2B use cases | EvaluationsHub ✅ |
Final Thoughts
InMoment is a solid choice for organizations focused on customer sentiment and experience analytics. But for companies that need to automate evaluations, unify feedback, and drive strategic decisions, EvaluationsHub offers a broader, more powerful solution.
By enabling teams to track every metric, collaborate across functions, and close the loop with confidence, EvaluationsHub transforms feedback into a strategic asset—not just a sentiment score.
If your organization is ready to move beyond VoC and build a modern, intelligent evaluation operation, EvaluationsHub is the platform to lead that transformation.
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